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About Us

Our story is only part of who we are...

At Mind Ignition we believe that

two minds are better than one

when it comes to innovation and out of the box thinking!


Ileana A. Rontea is President & Chief Creative Officer of Mind Ignition Associates – a company that offers a customized, one-stop shop, providing solopreneurs with marketing ideas, wordsmithing and design, resulting in powerful and compelling sales and marketing materials.

Ileana is also an engaging and dynamic speaker who has presented on a number of small business topics at a variety of venues. In addition, through a partnership with BizLaunch, Ileana was the first Trainer who created the BizLaunch Up & Running Women's Program, and delivered it successfully to female entrepreneurs in the Toronto region.

Ileana works with each client through a profound 3-D Process:

        Discovering You and Your Business

        Distilling Your Essence

       Delivering Dynamic Materials

Because Ileana views herself not as a contractor or a freelancer, but as part of her client’s "dream team", she creates unique materials for each and every client, based on their vision, passion and goals.

Ileana has been featured in the Toronto Sun in an article entitled, "Entrepreneurs Must Be Self-Aware". She has been a guest on the “Mind, Body, Spirit in Motion” television show (Aurora Cable 10 network), hosted by Jill Hewlett, as well as the “Insights” show, hosted by Pam MacDonald on Rogers Cable (Cable 10 & 63, York Region), the Linda Leatherdale “Moneyline” T.V. show also on Rogers Cable, Breakfast Television on Citytv, as well as the Small Business Big Ideas Show on CKDO 1350.

Ileana aims to be a catalyst for change, on a personal and/or a business level to North American small business owners and consultants. She consults and coaches with sole practitioners to help them create effective copy and marketing strategy so that their businesses flourish. She speaks to and educates members of associations, corporations and others on various business topics. Through collaborations with like-minded individuals, she trains new entrepreneurs in the mechanics of successfully running a small business with integrity and excellence. In everything she does, she operates with authenticity and deepest regard for her clients, associates and colleagues, contributing to the best of her ability to their continued success.

Ileana's background includes over 25 years of corporate professional experience in a variety of sectors, including hospitality, management consulting, insurance, high technology, accounting, executive search, as well as education, and personnel consulting.

On a personal note, Ileana has traveled extensively and has lived in over a dozen countries around the world. She is currently based in Europe. She holds a 4-year Bachelor of Arts degree with a Specialist in English Literature, from the University of Toronto, where she graduated with distinction. She has also completed a certification program in Human Resources through the Chartered Institute of Personnel and Development (CIPD) in the U.K., as well as Train the Trainer certification through the Open College in the Republic of Ireland.

IIleana has been a child sponsor through Plan International Canada since 1998, and is an Associate Member of the CIPD.




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Ileana A. Rontea
President &

Chief Creative Officer

¡°¡¯Why not?¡¯ is the slogan for an interesting life.¡±
Mason Cooley